Shill ‘Em All, Part 2: The MMA Media’s Race to the Bottom

Wrote a widely popular sequel to “Shill ‘Em All: Why Ethical Journalism Is So Hard to Come By” called “Shill ‘Em All, Part 2: The MMA Media’s Race to the Bottom” for CagePotato.com.

Ideally, the relationship between professional sports organizations like the UFC and media members should be about interdependence, where both parties rely equally upon each other. In practice, many MMA media members and outlets often exist as the clingy, powerless co-dependent partners that put the needs of the UFC before the need for factual and accurate sports journalism…

(Read more here)

The reaction was almost unanimously positive. Those who cover boxing noted the similarities in promoter’s attempts to control the media. However, it should be said that boxing writers have tremendously more freedom to point out conflict-of-interests.

MaxBoxing.com writer Gabriel Montoya, for instance, was banned from Goldenboy boxing matches for composing satirical tweets. The term of his ban? Just two cards. MMA writers can measure their banishment from fights, PR lists, conference calls and other events over the span of multiple years.

Did two radio interviews to comment on the piece. One for Sportsnet 960 in Calgary with Peter Klein; the other for SiriusXM’s Fight Club (available to listen here).

There will be a part three to this series, so stay tuned!

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Interview with UFC Middleweight Title Challenger Chris Weidman

Last weekend, UFC middleweight title contender Chris Weidman was in Toronto. I did an interview with him for CagePotato.com viewable below.

You can read more quotes from the interview at CagePotato.com.

Ethical Journalism and Coverage of Mixed Martial Arts

Wrote a new article for CagePotato.com on the subject of how mixed martial arts is (or isn’t) covered by the MMA media:

There are many contentious subjects in mixed martial arts, from the use of performance enhancing drugs to the corruption and ineptitude of various athletic commissions. Before the issues come into focus, they are often filtered by the entity that draws an epic amount of criticism within the sport itself — the so-called “MMA media.”

Yet far from being a homogonous group of “bloggers,” “hacks,” or “shills,” the public would be surprised to learn that there are actually different individuals that comprise the MMA media. Some were drawn to MMA because they love the sport, others were assigned to cover the UFC by their editors, but whether they’re writing as a hobby or as part of the special entourage of writers who get the best seats at shows and special events, the MMA media operates under circumstances that directly impedes their ability to report accurate and truthful stories.

Read more here